About Us

Our creative team and partners have over 30+ years of experience and expertise in the advertising and marketing space.  By engaging our specialized partners, we keep our marketing fees low and pass the savings directly on to our clients.  In today's challenging economic climate, finding a genuine value for your marketing dollars is more important than ever.

Kevin W. Reszel
Founder and Chief IDEA Officer
No standard corporate bios for us.  Instead, we'd rather have our colleauges and clients describe their experiences with Kevin W. Reszel and RESZEL Communications.

“Kevin is a skilled and capable marketer with rich credentials in interactive products and services. He is especially well versed in financial products and services and has the marketing background to translate those capabilities into virtually any other industry."
-Haldane King, CEO, King Brown Partners Inc.-

“In my constant search for mutually beneficial business relationships, Kevin stands out on top of my list. Kevin fosters a truly coloborative relationship where all parties are able to shine at their brightest. He offers clear, concise and connected information that provides for excellent outcomes. “I have partnered with Kevin and Reszel Industries on several projects that involve unique and highly creative strategies and execution. Kevin is a 'must-have' member of any team looking to create strategy that can be held accountable, yet has an extremely high level of impact and creativity. What else can I say - Reszel Industries generates 'reszults'!”
-Bob Baty-Barr, CEO, Malicious Think Tank-

“Kevin is one of the most creative, yet professional people I've ever worked with. He'll never settle for an "okay" solution — he won't rest until he's developed the most inspired solution for your challenge. Kevin is smart, talented and a brilliant marketer.”
-Michelle Weiss Rosen, Owner, Michelle W. Rosen LLC-

“I’ve never worked with someone as friendly, professional or as knowledgeable as Kevin Reszel. His energy and commitment to developing great ideas, mind blowing marketing solutions, and quality products, makes him one of my favorite partners to work with.  I always know when I am working with Kevin something good is going to happen, and that, in the end, I’m going to be proud of what we’ve accomplished.”
-Chuck Fischer, Lead Web Developer, Streng Design-

About IDEAvertising . . . brands out-of-sight, are not always out-of-mind

About Us

That's right! We found him. Right out in the open, 4th of July, hunkered down just outside the Hatch Music Shell Boston, Massachusetts of all places. Okay. So it's not who you think it is, but the very IDEA of this . . . Super Brand conjures up a zillion thoughts in the minds of each and everyone of us. 

No doubt the majority of us had the exact same thought . . . made the same leap. Could it be? Is this the household name we all once knew? I mean, the very idea!  And that is exactly where we come in. "The Very IDEA" of it all. That's IDEAvertising.  Imagery, concepts, campaigns, branding, marketing communications based on one fantastic IDEA, creating top-of-mind awareness. 

Gone are the days of vanilla advertising with zero impact and creativity! Enter IDEAvertising. HUGE Visibility and thinking way, way, way outside the box. That's the kind of marketing we execute for our clients. We know what captures the attention of the marketplace. IDEAS!!! Wonderful, Creative, Mind Blowing IDEAS!!! That's what sells products and services today! Unique ways of presenting your brand, your product, your service.