our experienced & dedicated brain trust
Kevin W. Reszel
FOUNDER + CHIEF iDEA OFFICER
A 36-year veteran in the advertising and marketing communications industry, Kevin has a tremendous amount of agency and client-side B2B and B2C experience and expertise in developing, executing, and managing comprehensive creative advertising and marketing campaigns from brands and companies large and small.
For the last 16 years, Kevin has owned and operated his own marketing agency, providing coaching, mentoring, experiential iDEAVERTISING campaign development, and traditional marketing campaigns for start-ups, main street businesses, and Fortune 500 companies.
For a small sampling of the companies and brands Kevin has worked with during his 36-year professional career, please see our PORFTOLIO of work.
VP DIRECTOR OF DIGITAL MARKETING
As a 2018 graduate of Northern Illinois University, Zachary earned his Bachelor’s degree in Corporate Communications.
As the Directory Of Digital Marketing, Zachary is responsible for the management of all agency and client digital marketing. Zachary is also experienced in the following areas:
- HubSpot inbound marketing, CRM, website development and CMS maintenance.
- Squarespace website development.
- Podcasting production.
- SEO website optimization.
VP DIRECTOR OF NEW MEDIA
As a 2019 graduate of Northern Illinois University, James earned his Bachelor’s degree in Marketing.
As the Director Of New Media, James is responsible for the management of agency clientele SEO Marketing and new media engagement/outreach. James is also experienced in the following areas:
- Brand awareness.
- Campaign procurement/fulfillment.
- Email marketing.
- SEO/paid marketing.
VP DIRECTOR OF CLIENT SERVICES
As Vice President of Client Services, Lizbeth focuses on client/customer service excellence and production management of our varied vendors, partners, and suppliers.
With 20-years in the travel management and promotions industry, Lizbeth brings a wealth of knowledge and expertise to our parent company, RESZEL iNDUSTRIES, iNC.